Sentiment analysis is a natural language processing (NLP) technique used to determine whether data is positive, negative, or neutral.
The Sentiment-Analysis-NLP project focuses on building a sentiment analysis model for an e-commerce platform. The primary objective is to predict the binary rating (positive or negative) of product reviews based on their textual content. By leveraging machine learning techniques, the model classifies reviews and provides a submission-ready CSV file for evaluation.
The project utilizes a dataset comprising product reviews, which includes the following features:
For modeling purposes, the Review_Title
and Review
are combined to form a single feature, providing a better context for sentiment analysis.
The project employs a machine learning approach to classify the sentiment of product reviews. The key steps involved are:
Review_Title
and Review
into a single feature to capture the full context of the review.The Logistic Regression model achieved the following performance metrics on the validation set:
These results indicate a high level of precision and reliability in classifying the sentiment of product reviews.
The Sentiment-Analysis-NLP project demonstrates an effective application of machine learning techniques in sentiment analysis for e-commerce platforms. By accurately predicting the sentiment of product reviews, businesses can gain valuable insights into customer opinions, enabling them to make informed decisions to enhance customer satisfaction and improve products or services.
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